YouTube personality and influencer Caspar Lee has announced his investment into FACEIT.
Since starting a YouTube channel in 2011, Caspar has lived and worked with many fellow vloggers, including Alfie Dayes, Marcus Butler and Joe Sugg for a ‘YouTube boyband’ for Comic Relief. He has built up a following of 5.7m on Twitter and 7.5m subscribers on his main channel ‘Caspar’, with almost one billion views across all of his videos.
Beyond YouTube, he has built himself into a entrepreneur and joined a influencer marketing agency, Influencer Ltd, as their Chief Innovation Officer in 2017.
FACEIT’s platform allows CS:GO, Battalion, PUBG and Dota players to have an enhanced experience compared to in-game matchmaking, with leagues, detailed statistics and regional rankings. Previously, the company has raised $15m in Series A funding and has established itself as a top third-party gaming platform.
FACEIT also host events in multiple esports, primarily in London but have been as far afield as Cancun, Mexico. The FACEIT Major for CS took place in 2018 and their league, ECS, is an online tourney with LAN finals hosted at Wembley Arena every June.
FACEIT Pro Series is one of only a handful of Apex Legends competitions out there and has been running since May. PUBG had a Global Summit in April with a $500,000 prize pool, placing it in the top five highest PUBG prize pools and the only one of the five not run by PUBG Corporation.
The upcoming FACEIT Ignite event is set to be the first major Halo 3 event in the UK in almost ten years.
Caspar Lee’s investment joins an ever-growing list of esports investors coming from outside the scene. Reddit co-founder Alexis Ohanian invested in Cloud9 in 2017, Shaquille O’Neal invested in organisation NRG in 2016 while Machine Shop Ventures, owned by band Linkin Park, invested in Immortals around 2015.