Diablo Immortal $100m Mobile Purchases In 8 Weeks

Diablo Immortal has been at the forefront of some controversy recently, with the game costing a ludicrous amount to get to max level if you pay for it, and the microtransactions coming across as fairly aggressive. But despite all this, the game has managed to turn a pretty penny for Blizzard Entertainment.

The game has garnered over 100 million dollars through mobile purchases alone, and in only just 8 short weeks after its release. So let's look at exactly how and why Diablo Immortal has managed to pull off this impressive feat of financial success.

Diablo Immortal - $100m Mobile Purchases In 8 Weeks

Diablo Immortal has reached this huge financial milestone in an impressively short time of two months (or 8 weeks) and is only second to Pokemon Go which reached its $100 million mark in just two weeks. It had been estimated before that Diablo Immortal was earning around 1 million dollars a day, but it seems that this was a conservative number.

Due to the amount of money Diablo Immortal is making, it would be highly unlikely for Blizzard to change its transaction system for mobile devices, (since this is the main source of income for Diablo's microtransactions), or for other platforms. This can be a bit frustrating since many fans have complaints about the game's current mechanics.

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The recent controversy and fan outcry have been demanding less predatory microtransactions and an update to some of some sloppy development in certain parts of the game. But that said, it's highly unlikely that Blizzard would do anything to interfere with the massive cash cow Diablo Immortal has become.

Though if Blizzard wants to keep players coming back to the game, they should look into polishing and fixing some of the outright broken features of the game. Such as the recent glitch that is causing an XP loss for players during the current battle pass, which has been provoking a massive fan uproar.

All this aside though, it can't be understated that Diablo Immortal has become one of the top dogs in terms of its financial success and only in a very short time. And although it has its glaring issues, fans are still behind the franchise as the game itself is solid and the prospect of the future mainline title Diablo IV is nonetheless something to look forward to.

For more on the game and the iconic franchise, check out our section dedicated to Diablo guides, news, leaks, and much more.

All featured images are courtesy of Blizzard Entertainment.

Check out our video below, discussing Diablo Immortal's story and how the game fits into the franchise's timeline.

For more news on the game and the iconic ARPG franchise, check out our sections dedicated to Diablo 3, Diablo Immortal, and Diablo 4. Get the latest guides & tutorials for your favorite Diablo title below.

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Diablo 4 Guides - Cross-Play & Cross-Progression | Dungeons | Game Pass | Endgame Beta | Book of Lorath